Case Study
Designer
Somnium
2025
A magazine cover and two-page editorial spread designed for Somnium, a publication centered on the art and experience of lucid dreaming.
Editorial designer responsible for concept development, typographic system, visual hierarchy, and overall art direction. Oversaw both the magazine cover and interior spread design, focusing on blending readability with surreal, dream-inspired atmosphere.
The primary challenge was balancing editorial professionalism with dreamlike visual identity. The design needed to represent lucid dreaming as both credible and imaginative while avoiding clichés like neon surrealism or overly scientific rigidity. Creating consistent tone across cover and spread required careful typographic restraint and unified color psychology.
Lucid dreaming is often misrepresented in media as purely mystical or overly clinical, leaving little space for readers who approach it as a mindful, creative lifestyle practice. Somnium needed a visual identity that appealed to both intellect, intuition, and emotional wonder while maintaining editorial integrity.
I designed Somnium as a lucid dreaming lifestyle magazine that merges structure and serenity. The final layout uses a balanced grid, tranquil indigo-lavender palette, and refined serif-sans pairing to evoke clarity and calm. Imagery and typography flow rhythmically across the spread, visually embodying the theme of conscious exploration within sleep. The result is a publication that invites readers to reflect, dream, and discover.